Power to Protect program finds Duracell and Home Safety Council partnership
| 10.03.2007 | 07:04:37 | Views: 3921 | ID:
October 3 '07: The Home Safety Council and the battery maker Duracell have partnered to raise home fire safety and prevention through the Power to Protect program, a press release announced.
The new partnership will provide "free, up-to-date fire safety tools for adults and offers new insights for caregivers or children and/or seniors."Public service announcements will accompany the program and Duracell has built a new website which displays interactives. A survey prepared by Duracell "found that during the past six months adults missed important steps, including not testing smoke alarms (43 percent), not having a basic home escape plan and not practicing fire drills," the press release read. "The Power to Protect fire safety Web site was created based on a custom survey of adults," the press release continued, "which highlighted major areas in need of improvement." The survey also identified a new demographic, the "Sandwich Generation", which is made up of young children and seniors: "two groups that are at the highest risk during a fire emergency."
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